Crazy Enough to Change the World

Here’s to the crazy ones. The rebels. The troublemakers. The ones who see things differently. While some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.

The Genius Factory

A lot of people in our industry haven’t had very diverse experiences. So they don’t have enough dots to connect, and they end up with very linear solutions without a broad perspective on the problem. The broader one’s understanding of the human experience, the better design we will have.
~ Steve Jobs

Michael Lewis author of "Flash Boys"

[Silicon Valley is] a hard place to write about because there’s a lack of emotional content. It’s a cold place.

Google is an old business…. Google has never really been about human psychology.
~ Tyler Cowen

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“This Girl Is On Fire” T-Shirt Project

To help close the achievement gap, a crowd-sourcing campaign to sell t-shirts to support The Genius Factory

This Girl is on Fire at the Genius Factory

“This Girl Is On Fire” T-shirts will be:
  • Grown in the USA with organic cotton
  • Made in North Carolina
  • Transparent supply chain
  • Water-based inks
The Achievement Gap
For decades, educators have struggled to close the “achievement gap,” the persistent differences in test scores, grades and graduation rates among students of different races, ethnicities and, in some subjects, genders.
According to an American Psychological Association article, a group of social and cognitive psychologists have approach this problem not based on the idea that at least some of these disparities are the result of faulty teaching or broken school systems, but instead spring from toxic stereotypes that cause ethnic-minority and other students such as women to question whether they belong in school and whether they can do well there. While such a major problem might seem to require widespread social change to fix, the psychologists are finding evidence that short, simple interventions can make a surprisingly large difference.
I adopted some of these simple interventions in a class called “Creating Computer Games with Terrance Jackson” that I offered at Larchmont Library last October.
At Larchmont Library we conducted five sessions with local 5th – 8th graders on the following Wednesdays: October 15th, 22nd, 29th, November 5th, and 19th. This is the game that they created:
Roll-a-Ball

Roll-a-Ball

Click here to play.

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“The Law Needs Legitimacy” T-Shirt Project

To help close the achievement gap, a crowd-sourcing campaign to sell t-shirts to support The Genius Factory

The Law Needs Legitimacy T-Shirt

“The Law Needs Legitimacy” T-shirts will be:
  • Grown in the USA with organic cotton
  • Made in North Carolina
  • Transparent supply chain
  • Water-based inks

The Genius Factory

The Achievement Gap
For decades, educators have struggled to close the “achievement gap,” the persistent differences in test scores, grades and graduation rates among students of different races, ethnicities and, in some subjects, genders.
According to an American Psychological Association article, a group of social and cognitive psychologists have approach this problem not based on the idea that at least some of these disparities are the result of faulty teaching or broken school systems, but instead spring from toxic stereotypes that cause ethnic-minority and other students such as women to question whether they belong in school and whether they can do well there. While such a major problem might seem to require widespread social change to fix, the psychologists are finding evidence that short, simple interventions can make a surprisingly large difference.
I adopted some of these simple interventions in a class called “Creating Computer Games with Terrance Jackson” that I offered at Larchmont Library last October.
At Larchmont Library we conducted five sessions with local 5th – 8th graders on the following Wednesdays: October 15th, 22nd, 29th, November 5th, and 19th. This is the game that they created:
Roll-a-Ball

Roll-a-Ball

Click here to play.

This Girl Is On Fire at The Genius Factory

This Girl is on Fire at the Genius Factory

The Achievement Gap
For decades, educators have struggled to close the “achievement gap,” the persistent differences in test scores, grades and graduation rates among students of different races, ethnicities and, in some subjects, genders.
At The Genius Factory, we are adopting some short, simple interventions that a group of social and cognitive psychologists have shown can make a surprisingly large difference in closing the achievement gap.
To help support The Genius Factory close the achievement gap, we will do a crowd-funding campaign to make a “This Girl Is On Fire” t-shirt using as many high-quality local inputs as possible to demonstrate the Economic Impact Rating.
“This Girl Is On Fire” t-shirts will be:
  • Grown in the USA with organic cotton
  • Made in North Carolina
  • Transparent supply chain
  • Water-based inks