“The Police Need Legitimacy” T-Shirt Project Supporting I-CAMP

A man walks past a burning police vehicle

A man walks past a burning police vehicle in Baltimore on Monday. Patrick Semansky/Associated Press

Yes, there was violence in Baltimore but Black Westchester makes the point of where was the coverage of the peaceful protest.

Peaceful protest in Baltimore

Source: Black Westchester

Malcolm Gladwell’s David and Goliath:

[L]egitimacy is based on three things. First of all, the people who are asked to obey authority have to fell like they have a voice—that if they speak up, they will be heard. Second, the law has to be predictable. There has to be a reasonable expectation that the rules tomorrow are going to be roughly the same rules today. And third, the authority has to be fair. It can’t treat one group differently from another….

[W]hen the law is applied in the absence of legitimacy, it does not produce obedience. It produces the opposite. It leads to backlash.

The concept of law enforcement and legitimacy is discuss further in an earlier blog entry: NYPD Needs Legitimacy.
david-vs-goliath3
What is currently happening in Baltimore is reminiscence of that famous Yogi Berra saying “It’s like déjà vu all over again.”
Killed by police

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Becoming a Billionaire at the Women’s Forum

There will be a
On May 16th, 2pm – 4pm
At the Larchmont Village Center
This event is free and open to the public.
womens_forum2

Women-owned businesses that have gotten federal government contracts are 23 times more likely to break through that $1 million+ revenue barrier, according to Women and Minority Small Business Contractors: Divergent Paths to Equal Success.

Getting government contracts is hard work. Not only do you have to be certified as a women-owned business, you have to actively pursue networking and partnering if you want to work with big business and government, said Pamela Prince Eason, CEO of Women’s Business Enterprise National Council (WBENC) in an interview with Associated Press.

Save The Date
We are developing a government contracting forum series for women-owned businesses. The series will help women, obtain government contracts at every level of government: school board, local, county, state, and federal.
 
The focus for the first forum on Saturday, May 16th will be how to obtain contracts with local school districts. At this forum we will also be exploring how to replicate the DC Central Kitchen model locally to train local people to provide healthy food to local school districts.
The Obamas at DCCK

President Barack Obama checks in on First Lady Michelle Obama and daughters Sasha and Malia as they prepare burritos while volunteering at the DC Central Kitchen in Washington, D.C., on Martin Luther King Day
Our interview with Robert Egger, founder of DCCK: https://startuptown.wordpress.com/2014/10/07/robert-egger/

Below is an introduction to some of the material that will be covered at the forum

Women-owned firms continue to grow
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Seven Magazine and I-CAMP, Tinkering for Civic Engagement

Seven magazine NYC - Serena Williams

From a TechCrunch article, “Brigade Media Raises $9.3M From Sean Parker To Shake Up American Democracy:”

The company thinks that American democracy is adrift.

The main bent at play is a view that this country’s democracy is not “scaling” the way that it might — essentially that as our society has changed, our governing structures have failed to keep pace. This has led to a disconnect between average citizens and their elected leaders.

The description in this article also describes what we are working on at Pistis Database Services. Recent projects include Get Out The Vote (GOTV) efforts in New Rochelle, NY and Los Angeles, CA.
In future elections we will be addressing such things as America’s stagnant communications infrastructure.
We need to elect leaders on the basis of their commitment to changing America’s stagnant communications infrastructure.
There is much to be done at every level of government, but cities are the most promising battleground right now. Mayors, Republican and Democrat alike, are in the business of providing their citizens with services, and fiber infrastructure is just like a city street grid: Economic development, quality of life, new jobs and a thriving competitive market all depend on its presence.
~ “The Wire Next Time” by Susan Crawford
At Pistis, we are also working on Seven Magazine. We are developing a model to utilize the benefits of both print and digital, while also addressing the human element. And even though Google brings in more advertising revenue than all of U.S. print media, there is still weakness in Google’s model. In a TechCrunch interview Tyler Cowen proclaimed:

Google is an old business…. Google has never really been about human psychology.

There is very little human psychology embedded in Google’s technology and business model. Google approaches problems from an engineering perspective but what is needed to build an effective new marketing model is a human perspective.

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Climate Change is a Threat to National Security

The Center for Naval Analyses is a non-profit military research organization funded by the US government which aims to provide research and analysis for policy decisions. It is the federally funded research and development center (FFRDC) for the United States Navy and Marine Corps.

It’s Military Advisory Board (see below) did a report in 2014 called “National Security and the Accelerating Risks of Climate Change.” It was signed by Former Secretary of Homeland Security Michael Chertoff and Former Secretary of Defense Leon PanettaThe report begins:

The nature and pace of observed climate changes—and an emerging scientific consensus on their projected consequences—pose severe risks for our national security. During our decades of experience in the U.S. military, we have addressed many national security challenges, from containment and deterrence of the Soviet nuclear threat during the Cold War to political extremism and transnational terrorism in recent years. The national security risks of projected climate change are as serious as any challenges we have faced.

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I-CAMP: Crazy Enough to Change the World

I-CAMP is a non-profit that focuses on education reform and tech diversity by teaching children computer programmingmachine learning, robotics, chessfarming, and about having a creative mindset. I-CAMP stands for Intrinsic, Community, Autonomy, Mastery and Purpose, which are fundamental elements for building health and wealth.

I-CAMP

It is important that we teach our children that we are all capable of doing work that matters and that our call is to step beyond our limits into an new understanding of what it means to be human.

Most of us believe that the best way to motivate ourselves and others is with external rewards like money—the carrot-and-stick approach. That’s a mistake, Daniel H. Pink says in, Drive: The Surprising Truth About What Motivates Us, his provocative and persuasive new book. The secret to high performance and satisfaction—at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

[Y]ou [cannot] understand why someone [is] healthy [or wealthy] if all you [do is] think about their individual choices or actions in isolation. You [have] to look beyond the individual. You [have] to understand what culture they were a part of, and who their friends and families were, and what town… their family came from. You [have] to appreciate the idea that community — the values of the world we inhabit and the people we surround ourselves with — has a profound effect on who we are. ~ Malcolm Gladwell

When it comes to motivation, there’s a gap between what science knows and what business does. Our current business operating system–which is built around external, carrot-and-stick motivators–doesn’t work and often does harm. We need an upgrade. And the science shows the way. This new approach has three essential elements: 1. Autonomy – the desire to direct our own lives. 2. Mastery— the urge to get better and better at something that matters. 3. Purpose — the yearning to do what we do in the service of something larger than ourselves. ~ Daniel Pink

Dan Pink - Purpose

RSA Animate – Drive: The surprising truth about what motivates us http://www.youtube.com/watch?v=u6XAPnuFjJc

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Is Our Drinking Water Safe?

Lake Erie water

A sample glass of Lake Erie water that was extracted near the City of Toledo water intake

Last summer, toxins contaminated the water supply of the city of Toledo leaving 400,000 people without access to safe drinking water for two days. This problem was caused by a massive algae boom.
Water problems in the Great Lakes — the world’s largest freshwater system — have spiked in the last three years, largely because of agricultural pollution. Toledo draws its drinking water from Lake Erie.
Flooded by tides of phosphorus washed from fertilized farms, cattle feedlots and leaky septic systems, the most intensely developed of the Great Lakes is increasingly being choked each summer by thick mats of algae, much of it poisonous. What plagues Toledo and, experts say, potentially all 11 million lakeside residents, is increasingly a serious problem across the United States.
Lake Erie Algal Bloom

This satellite image provided by NOAA shows the algae bloom on Lake Erie in 2011 which according to NOAA was the worst in decades.

But while there is talk of action — and particularly in Ohio, real action — there also is widespread agreement that efforts to address the problem have fallen woefully short. And the troubles are not restricted to the Great Lakes. Poisonous algae are found in polluted inland lakes from Minnesota to Nebraska to California, and even in the glacial-era kettle ponds of Cape Cod in Massachusetts.

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Seven Magazine: Effective Marketing in the 21st Century

Ask, and it will be given to you;
Seek, and you will find;
Knock, and it will be opened to you.
~ Matthew 7:7

Seven magazine

On January 11th, 2010, about two weeks after my mother, Lezlie Linder, past away, I posted the above image on Facebook. Now over five years later, I am again working on bringing Seven magazine into fruition and changing the nature of marketing and advertising.
Lezlie Linder

Seven magazine is dedicated to Lezlie Linder.

Overwhelming clutter has made traditional advertising nearly worthless for most businesses. We live in a world that has become ad rich but idea poor. We are tired of being bombarded with ads—we want instead to be inspired by ideas that will change our lives. Ads may create transactions, but great ideas create transformations. Ads reflect our culture, ideas imagine our future.
Cover for the premiere issue of Seven magazine

Draft of the cover for the premiere issue of Seven magazine

The fact that people are tired of ads is demonstrated by the use of DVRs to skip television commercials and the use of ad blockers on the Internet. According to a TVGuide.com survey of over 5,800 respondents, 96 percent say they fast-forward through on their DVRs.“Ad blocking is beginning to have a material impact on publisher revenues,” says Mike Zaneis, general counsel at the Interactive Advertising Bureau, a US industry body whose members account for four-fifths of the country’s online advertising market.

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Triune Brain

Paul MacLean’s “Triune Brain” theory, whose basic idea is that every human brain contains three independent competing minds – the reptile, the early mammal, and the modern primate.

Another big problem with traditional advertising is that it mainly engages the “lizard brain.” Whether you know it or not, we all have what Seth Godin refers to as a lizard brain. He says, “The lizard is a physical part of your brain, the pre-historic lump called the amygdala near the brain stem that is responsible for fear and rage and reproductive drive.”

“The lizard brain is hungry, scared, angry, and horny.”
“The lizard brain only wants to eat and be safe.”
Seth Godin No lizard
Godin writes in The Icarus Deception:

[T]he lizard brain is the resistance. The resistance is the voice in the back of our head telling us to back off, be careful, go slow, compromise. The resistance is writer’s block and putting jitters and every project that ever shipped late because people couldn’t stay on the same page long enough to get something out the door. The resistance grows in strength as we get closer to shipping, as we get closer to an insight, as we get closer to the truth of what we really want. That’s because the lizard hates change and achievement and risk.

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